Companies Join As Partners in Franchise Effort

by WOHe

Companies Join As Partners in Franchise
Effort

Fort Wayne, IN Do it Best Corp., a member-owned buying
cooperative involving hardware, lumber and other building products,
has joined forces with MRM Inc., the company that developed the
“Floor to Ceiling” franchise, the two companies announced.

The partnership will enable Floor to Ceiling to help the Fort
Wayne, IN-based Do it Best Corp. expand the selection of home decor
products it makes available to its 4,350 members worldwide, the
companies said. Do it Best Corp. members currently post sales of
more than $2.4 billion, according to the company.

“Home decor and home furnishings will be major growth categories
for the home improvement industry over the next 10 to 15 years,”
said Dave Heine, Do it Best Corp. v.p. of lumber and building
materials. “By partnering with Floor to Ceiling, we will be able to
provide our members with immediate access to home decor products
from many new vendors, while helping our members open new channels
to drive retail sales in their local markets.”

According to the companies, the alliance will enable Do it Best
Corp. members to buy, on a no-adder basis, an expanded line of
kitchen cabinets, bath vanities, flooring and other products from
major manufacturers. Members will also receive purchasing credits
counting toward year-end rebate totals from those manufacturers,
with new purchasing programs to be rolled out as they become
available, the company noted.

Floor to Ceiling is negotiating product selection and pricing
with several vendors, officials added.

“We’re delighted to be able to use our vendor contacts and
retail expertise to help Do it Best Corp. expand its offerings in
this important category,” said Floor to Ceiling president Steve
Sindlinger.

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