Fiberon Launches Showcase Preceding IBSx
Fiberon announced the launch of their 2021 new products, which will be showcased in a unique Virtual Experience beginning Tuesday, February 2 at fiberondecking.com/2021virtualexperience.
The Fiberon Virtual Experience provides an immersive experience featuring outdoor environments that include Fiberon’s new and current products, educational materials and videos, selling tools and live Q&A sessions, and connects with the builder community in conjunction with Fiberon’s virtual presence at IBSx.
“We strive to offer the on-trend products that best reflect the personal style of today’s homeowners,” said Mark Ayers, senior vice president of marketing and product development at Fiberon.
Deck Designer, part of the Fiberon Discovery Deck Design Tools suite, is a new 3D design tool that allows users to create an outdoor space with Fiberon decking and railing. The new tool features a user experience with greater flexibility to provide creativity and fit unique project needs. Deck Designer offers a wide array of features, including the ability to start from scratch or choose a pre-built deck and a time of day option that shows how sun exposure changes the color of the selected decking and railing. Deck Designer is now available on fiberondecking.com/design-tools.
A special Fiberon Balance module, complete with educational materials, will be available within the Virtual Experience. Fiberon Balance is a sustainability initiative that explains what makes Fiberon products safe for the environment. Learn more about Fiberon Balance at fiberonbalance.com.
“The Fiberon Virtual Experience allows attendees to explore our new and existing products in different outdoor environments,” said Chris Hayn, vice president of sales at Fiberon. “This virtual setting allows us to safely interact with current and potential customers, giving us an opportunity to share our brand through an immersive online experience.”
The Fiberon Virtual Experience runs Tuesday, February 2 through Friday, December 31. Registration is now open at fiberondecking.com/2021virtualexperience.
- Fiberon announces the launch of their 2021 new products, which will be showcased in a unique Virtual Experience beginning Tuesday, February 2, designed to enhance Fiberon’s digital presence at IBSx and support the NAHB.
- The Fiberon Virtual Experience runs Tuesday, February 2 through Friday, December 31. Registration is now open at fiberondecking.com/2021virtualexperience.