Haier Opens Factory in SC

by WOHe

Haier Opens Factory in SC

New York The Haier Group, the multi-national household appliance
manufacturer headquartered in China, has opened a $30-million
refrigerator factory in Camden, SC, becoming one of only a handful
of Chinese firms conducting manufacturing operations in the U.S.,
the company announced.

The 300,000-sq.-ft. facility will produce about 200,000
full-size refrigerators per shift each year as part of a plan by
Haier to reach $1 billion in annual U.S. sales by 2005.

The move to open the facility is part of an effort “to
strengthen Haier’s name in America and to help the company cater to
the American consumer,” corporate officials said.

Founded in 1984 in China, the Haier Group has annual sales of
about $5 billion. Its U.S. sales and marketing division, Haier
America, was founded in 1999 and is based in New York.

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