Qualified Remodeler’s Home Improvement Pro MASTERCLASS Webcast Series offers best practices articulated by leaders of the industry’s largest, most innovative companies.
Offered in three episodes, the series focuses on PEOPLE, PROCESS and LEADS. Each 75-minute class features broadcast-quality audio and video managed by Zoom Premium Services.
MASTERCLASS No. 1: PEOPLE
How to Attract, Retain and Manage Talented People
Presented by: Adam Kaliner, Power Home Remodeling and BJ Werzyn, West Shore Home
Today’s strong demand for home improvements is expected to continue well into 2021. Now more than ever, you need the right team in place to take advantage of this opportunity. Two widely admired leaders from fast-growing firms, Adam Kaliner and BJ Werzyn, share lessons and strategies for finding, attracting and retaining great people. From how to create strong brands that attract people to cultivating desireable workplaces, you’ll get ideas on how to attract great people to all parts of your company, from sales and management talent to installers and field staff.
MASTERCLASS No. 2: PROCESS
Top-to-Bottom: The Quality Way to Improve Sales, Installation, CRM and more
Presented by: Donnie McMillan Jr., DaBellla, Patrick Fingles, Nu Look Home Design and Ken Kelly, Kelly Roofing
The home improvement business today is a minefield of potential drags on cycle-time. Lead-times for products are delayed. Field staff is booked weeks in advance. And, inevitably, the incidence of contract recissions are rising. Our PROCESS faculty agree that winning today requires a relentless drive for identifying and improving areas for greater effectiveness and efficiencies. In this class, we focus on process and profit improvements for sales, installation, operations and more.
MASTERCLASS No. 3: LEADS
How to Feed the Engine: What’s Working for 2020
Presented by: Andy Lindus, Lindus Construction, Larry Chavez, DreamStyle Remodeling, Dawn Dewey, DreamStyle Remodeling, Chris Behan, Socius Marketing and Tim Musch, MarketSharp
Driving inquiries and converting them into issued leads is job No. 1 at all home improvement companies. The fast-evolving digital landscape, the uncertainty surrounding home shows and events and the canvassing limitations posed by COVID-19 are just a few of the common concerns as we head into 2021. The MASTERCLASS marketing faculty will guide you through a list of ideas that will help you lower lead costs and increase your marketing efficiency.
THANK YOU TO OUR GENEROUS SPONSORS.
To learn more about each of these companies and to download additional information, please CLICK HERE.
To learn more about each of these companies and to download additional information, please CLICK HERE.
