NORTH OLMSTED—Moen takes time to listen to consumers and showroom partners and is drawing from this knowledge to launch a new showroom merchandising solution called Gallery. This solution has been specifically designed to better serve showroom consultants and homeowners shopping for new plumbing fixtures, through its holistic display of Moen’s complete portfolio of kitchen and bath products.
Blending consumer-focused features with the latest technology, the Gallery merchandising solution will better inform customers about Moen’s complete offering of products during their design selection process. Gallery will also allow showroom consultants to better service their clientele with the help of a curated, easy to navigate, wall of fixtures.
When designing Gallery, Moen took several variables into consideration, such as fresh aesthetic, enhanced organization, touchscreen technology and enhanced visualization.
“Gallery allows Moen to communicate a consistent message of brand quality while engaging customers across all touch points of the fixture selection process,” says Andrea Conroy, senior director of marketing, Moen U.S. Wholesale. “The new design elevates the brand experience in the eyes of the consumer and allows showroom consultants to better serve their clientele, taking the Moen shopping experience to the next level.”
More information on Gallery and Moen can be found here.