NARI Teams with Spire Motorsports to Promote Website

Spire Motorsports and the National Association of the Remodeling Industry (NARI) announced a partnership today that will feature NARI branding aboard the team’s No. 7 Chevrolet Camaro ZL1 1LE with driver Corey LaJoie in four races in 2021, beginning with the Bass Pro Shops NRA Night Race at Bristol Motor Speedway.

The NARI logo and URL will also be prominently displayed on the rear quarter panels of LaJoie’s machine later this season at Talladega Superspeedway, Charlotte Motor Speedway and Texas Motor Speedway.

NARI connects homeowners with its professional members, providing validated and reliable information, so consumers have a positive remodeling experience with a professional, qualified remodeler.

“NARI members embody professionalism in all that they do, and so does Corey LaJoie,” said Dennis Gehman, MCR, MCKBR, CRPM, CLC, and President of NARI. “Naturally, we are pleased to partner with him and Spire Motorsports in spreading the word about NARI member remodelers to NASCAR race fans everywhere.”

LaJoie recently finished 16th at Indianapolis Motor Speedway where he notched his sixth top-20 of the season. The Concord, N.C., driver earned a ninth-place finish in the season-opening Daytona 500 and sits 29th in points with 12 races remaining on the 2021 schedule.

LaJoie has logged nine total Cup Series starts at Bristol Motor Speedway and calls a pair of 24th-place finishes a venue and series best. Meanwhile, the 29-year-old has one NASCAR Xfinity and one NASCAR Camping World Truck series start at BMS, where he finished 10th in both races.

“I’m really proud NARI has chosen to partner with Spire Motorsports and showcase its membership network aboard our No. 7 Chevrolet Camaro,” said LaJoie. “Given our longstanding relationship with Schluter Systems, this partnership with NARI has a natural synergy. NASCAR fans are always looking for ways to engage with the sponsors that support both teams and the sport. Many times, reputable remodelers are in short supply so to be able to partner with NARI and offer our fans a direct channel to trustworthy remodeling professionals is a win before we even get to the track.”

The partnership between Spire Motorsports and NARI was facilitated in cooperation with Fritz Sports & Event Enterprises.

“Fritz Sports & Event Enterprises is honored to help usher a new sponsor into NASCAR and we are very excited to see NARI partnering with Spire Motorsports and Corey LaJoie,” said FSE Chief Executive Officer Doug Fritz. “The remodeling industry is a perfect fit for the loyal fans who support NASCAR and I’m looking forward to seeing NARI grow within the sport.”

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