NKBA Names Director of Marketing

by WOHe

NKBA Names Director of Marketing

Hackettstown, NJ The National Kitchen & Bath Association has
named Bill Schankel as the association’s director of marketing,
replacing newly named CEO Larry Spangler in that role.

Schankel has served the Hackettstown, NJ-based NKBA for three
years, most recently as assistant director of industry relations.
He has been responsible for developing and implementing an industry
relations plan to create partnerships, as well as managing and
developing marketing plans for the Center for Kitchen & Bath

“I am very excited to begin in this exciting role,” Schankel
said. “Marketing our association and its members to consumers is a
vital part of our strategic plan, and I look forward to working
with our high-caliber volunteer leaders and our very professional
staff to achieve the objectives set out in that plan.”

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