Getting your Trinity Audio player ready...

Private-equity firm Greenbriar Equity Group announced Monday that it acquired Renuity, one of the largest home improvement companies in the U.S.

Financial terms of the transaction were not disclosed. Renuity was previously owned by York Capital Management, a private equity group, along with other minority investors.

Based in Coral Gables, Florida, Renuity provides replacement and remodeling services across bath, window, garage coatings, closet and other specialties. In 2023 Renuity ranked No. 7 on Qualified Remodeler‘s annual TOP 500 ranking of the industry’s largest firms. Renuity booked $664.6 million on 44,605 jobs in 2022.

Daniel Gluck, CEO of Renuity
Renuity CEO Daniel Gluck

The investment by Greenwich, Connecticut-based Greenbriar “will support the management team’s growth and nationwide expansion plans,” with a focus on investment in Renuity’s technology, marketing, data and analytics, and other capabilities, company officials noted.

“We’re excited to partner with Greenbriar as we enter this next phase of Renuity’s growth,” said Daniel Gluck, Renuity CEO. “As we continue our rapid growth, we could not ask for a better partner than Greenbriar, given the firm’s successful track-record of expanding and scaling tech-enabled services platforms like Renuity.

“With Greenbriar’s support, we will accelerate our growth while continually prioritizing a superior customer experience,” Gluck added.

Renuity was initially named Titan Home Improvement. The company was formed in 2019 to serve as a platform for York’s stable of home improvement brands, which it had acquired in a short timeframe. Then, as Titan grew and diversified, the company was rebranded and delineated into three operating groups: Titan Holdings, Renuity, and Bylt.

Renuity is their home-services brand. Bylt is their technology brand. Bylt’s cornerstone product is Lead Perfection, a popular CRM software. Beyond Lead Perfection, Bylt in recent years has staffed up and has rolled out a number of software tools for pros.

Renuity operates in 30 states and Washington, D.C. Its home-improvement brands include Mad City Windows & BathsPacific BathFHIA RemodelingStatewide RemodelingHome Smart IndustriesMaxHome, Paradise Home Improvement and RiteWindow among others. Renuity partnered with Kohler to sell its replacement baths.

The Greenbriar Equity Group transaction marks a milestone in the recent financial history of the home improvement industry, which in recent years has seen several private equity firms scoop up dozens of local and regional replacement contractors. Many of those private-equity players have also deployed organic-growth strategies on top of their acquisitions.

York Capital’s decision to sell Renuity to Greenbriar marks a natural evolution in the industry’s private-equity era. Both York and Greenbriar are mid-market private equity firms but Greenbriar specializes in longer-term growth objectives, a release from the company said.

Qualified Remodeler contacted Greenbriar and Renuity for comment. Further updates to this story are expected. QR

Related Posts

Leave a Comment

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More