Smart home technology was one of the hottest trends at the 2018 Kitchen and Bath…
Tag:
Millennials
- Home Improvement
Is Marketing/Selling to Millennials More Difficult Than Other Generations?
by Kacey Larsenby Joe TalmonMany home improvement companies may not be well positioned to understand selling to millennials. Some…
Measure twice; cut once. Not just on the jobsite, but in your business as well.…
PALO ALTO, Calif.—According to the sixth annual Houzz & Home survey of more than 100,000…
Survey Reveals Trends in Millennials, Baby Boomers Home Renovation Plans
by Kacey Larsenby Todd NelsonA study by The Harvard Joint Center for Housing Studies (JCHS) shows that while millennials…
What is a generation? And how do a generation’s values and behaviors impact business now…
According to the 2017 U.S. Houzz Kitchen Trends Survey, a new kitchen means a healthier…
- News/Analysis
NAHB Economics: Generational Breakdown of Most, Least Desirable Home Features
by Kacey Larsenby Rose QuintThere are some similarities and some differences in the “most wanted list” across generations. For example, the laundry room is key to all home buyers, ranking as the first most wanted feature among Millenials, Gen X’ers and Seniors, and third among Boome
The millennial generation is poised to make a significant impact on home design with their…
- BusinessMarketing
Marketing to Millennials Three Sure-Fire Ways to Reach America’s Mightiest Consumers
Craig Shannon and his fiancé Maria bought their first home this spring — a charming…